Brew Crew

April 15th, 2009

brewers1

Baseball season is in full swing, so here’s a little sports trivia for your day. Did you know that one of the most recognizable logos in sports, the Milwaukee Brewers yellow and blue mitt logo, was designed by a University of Wisconsin-Eau Claire art history student in 1977? Selected among more than 2,000 entries from both professional and amateur designers, the winning design was created by Tom Meindel who walked away with a $2,000 prize. The logo, which represented the 16 greatest years in club history, combines the lower case letters “m” and “b” (the club’s initials) to form a baseball glove — brilliant! Not only were Brewer fans upset, but designers around were outraged when the classic logo was replaced in 1994 with the not-so-brilliant diamond shaped MB logo.

2 Responses to “Brew Crew”

  1. This is the most brilliant logo ever! The day I realized it was a ‘m’ and ‘b’ was the best day of my life!! HA!

  2. Justin says:

    My worn out o’l Brewers hat makes me so proud. Thanks, Tom Meindel.

Leave a Reply